The choices of privacy and visibility on social media are subject to various criteria and control measures for young people, occurring on different scales. The structures of social media channels enable this behavior by allowing users to control the scale and form of the groups they share with. Each platform has its own sharing scale. For example, Twitter is used to reach wider groups, whereas Instagram posts can be segmented on different scales. Users can limit their story shares to pre-selected friends and private groups, thereby preventing unwanted people from seeing their posts. They can also decide whether their account is open to others or if people can be added with their approval.

Another choice involves temporality. Users can make their posts permanent by adding them to their profiles or use the story feature if they want them to disappear within 24 hours. Beyond their own posts, users can control how they interact with news and people, opting not to engage with uninteresting topics or communicate with certain individuals. Whether these choices are made privately or visibly is also up to the users.